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                              Product packaging design refers to the creation of the exterior of a product. That includes choices in material and form as well as graphics, colors and fonts that are used on wrapping, a box, a can, a bottle or any kind of container.

                   Product packaging is what most people think of when they think of packaging is the box the toy comes in, the bottle with a label, the tag on a garment, the wrapper of a candy bar. Each one of these layers of packaging gives you a chance to tell a part of your story.

                The percentage of product-based brands going for custom packaging keeps increasing daily. Good custom packaging helps to market a product and improve sales. About 60% of shoppers who walk into your store are likely to go for attractive custom packages containing your product.

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